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Days until Learn to Ski/Board Month 2013 01.01.2013 12:00 313 Days
Media Room

Welcome to the Media Room for the latest news and info regarding Learn to Ski and Snowboard Month.

Check back often or grab our RSS feed to stay up to date on the latest news, deals, and more.

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Alaska's Eaglecrest Shares a Success Story

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Juneau, AK…….This is a story of a 12-year-old Boy, who liked say, "No. I can't." Sometimes he would mumble it, sometimes he would yell it, and most others he would just crumble to the ground in exhaustion and defeat. It was a good day if he was convinced to even step outside in his ski boots, and even better day if a pair of skis was lying somewhere in the vicinity. Bystanders surely wondered the purpose, as day after day they passed him as he sat with his instructor in the snow. For hours, he watched and waited. He stood up now and then, but then back down he went in a fit of fear, stubbornness and frustration.

A year went by, and no one expected to see the Boy who liked to say "No, I can't". But the next January, he came back ready to refuse all over again. But something was different. The routine had become familiar, the sights and sounds of the lodge were understood, and his community of support had grown wildly. Rental staff inspired his attitude, instructors praised his accomplishments, and bystanders cheered him on as he emerged from the lodge.

In his first lesson of the new season, he agreed to put one ski on. To the instructors' surprise, he knew how to do it and very well. After all, he had watched and waited for that time. After one ski, came two skis. Progress was slow, but moving forward. Best of all something big was on the horizon, FUN.

After several more weeks, the Boy who liked to say "No, I can't" began to transform. Flashes of exhilaration dashed across his face as he slid cautiously across the flat terrain. Now and again he'd falter as the frustration overcame him, but inevitably he'd get back up and try again.

Last week, the Boy who liked to day "No, I can't" pointed at the chairlift and said "Let’s go up there….to the top." The instructor was shocked, but after all - the Boy had watched and waited for all that time. Without hesitation the Boy began directing the instructor where he wanted to go, hooting and hollering the whole way. When he sat down on the lift, he never looked back. As they reached the top, all the boy said was "I did it," and slowly nodded his head.

As he skied down the beginner area, bystanders were astonished as he swiveled parallel turns with his instructor, triumphantly finishing in a hockey stop. No one could believe it. Mouths gaped in disbelief. But after all, he had watched and waited, for all that time. In that moment, the Boy who liked to say "No, I can't", instead said  "Next time, let's do that again."

Learn to Ski and Snowboard Month empowers students of all abilities to realize the exhilaration of healthy, active lifestyles and rediscover self-confidence through movement and pure fun.

Eaglecrest is owned by the city of Juneau, Alaska. It works with the Alaska HHS/Office of Children's Services

 

 

Beech Mountain Congratulates Student Winners of its Learn to Ski and Snowboard Month Poster Contest

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Beech Mountain, NC……….During the month of January, Beech Mountain Resort invited submissions from third- to fifth- grade students from across the Southeast for its Ski Poster Design Contest as part of National Learn to Ski and Snowboard Month. The resort hosted local band BPL in the resort’s View Haus Cafeteria on Tuesday, Jan. 31, to celebrate the conclusion of the month-long commemoration.

More than 250 posters were submitted, with Beech Mountain Resort staff serving as judges.

First-place in the girls category went to Baileigh Bullard from Gainesville, Ga., with second-place earned by Elyse Clardy from Greer, S.C. and third-place honors won by Hayden Nance of Newland.

In the boys category, first-place was awarded to Kaleb Snider from Jefferson, with second-place earned by Gabe Ocampo of Newland and third-place to John Rinella of Jonesborough, Tenn.

Beech Mountain Resort staff was thrilled with the participation in the first-ever competition, as well as the diversity of areas from which the posters originated.

“It was amazing that we received posters from such a long way from here,” said Beech Mountain Resort Director of Marketing Talia Freeman. “We had students from Wake Forest and there were several humorous posters the children sent in. Our plan is to visit the schools of the local children who placed in the contest and present their prizes to them.”

First-place winners receive a beginner ski or snowboard setup courtesy of FLOW snowboards or Atomic Skis, as well as a full day in Beech Mountain Resort’s Youth Learning Center, in addition to two lift tickets and a goggle and helmet set from Scott Sports. Second-place winners receive a lift ticket, rentals and first-time beginner lesson at Beech Mountain Resort. Third-place winners receive a first-time beginner lesson at Beech Mountain Resort.

Freeman explained how the contest served as a form of positive publicity for the resort, and the role the poster event played in marketing what Beech Mountain Resort offers.

“I feel you can’t really effectively market a business until you capture your local market, and we had success with the contest in marketing Beech Mountain Resort to both our local children and children from far away,” Freeman added. “I believe we have a lot of local children who have never skied, never been introduced to skiing or can’t really afford to ski, so we really wanted to try the poster contest this year as a push to encourage kids to try skiing or snowboarding. I couldn’t afford to ski when I was a kid, and I would have loved an opportunity like this to get to ski all day. It’s important for our local children to be familiar with our resort, and it provides an opportunity for them to get to try skiing.”

Due to the overwhelming success of this year’s contest, Beech Mountain Resort intends to bring back the poster contest next January.

“The kids all seemed to get a kick out of the contest. We’re thrilled about how the contest turned out, and it very well may be the best project we’ve accomplished this year,” Freeman said. “We were impressed by how creative many of the kids were, and our staff and instructors really enjoyed looking at them. A lot of the entries were really cute, and we’re excited to see what kids will submit next year.”

 

 

Michigan Has Snow Regardless of Groundhog Day Predictions

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CLARKSTON, MI (February 1, 2012) – Tomorrow, February 2, is Groundhog Day, the day when Punxsutawney Phil, the famous Pennsylvania groundhog predicts whether or not we’ll have a long, cold winter or an early spring. 
Regardless of what the groundhog predicts, the Michigan Snowsports Industries Association says that it will stay snowy on Michigan’s slopes.  “It’s been cold enough through December and January to make a good snow base on our slopes,” says Mickey MacWilliams, executive director of the Michigan Snowsports Industries Association (MSIA).  “Ski areas across Michigan are open and the skiing and snowboarding is great,” she adds.
MacWilliams says that Michigan ski areas can make snow whenever temperatures drop below 28 degrees Fahrenheit, which has happened often this winter.  She adds that snow made by machine is denser and therefore packs better and lasts longer than the stuff provided by Mother Nature.
MacWilliams says that whether the groundhog sees his shadow and predicts cold and snow or not, there is still plenty of time to get out and enjoy Michigan’s ski slopes and trails.
For Michigan snow conditions, visit MSIA’s website, goskimichigan.com then click on the Ski Areas and Conditions button to the left.
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